★ Top Rated Freelancer on Upwork

Hi, I'm Tee.
I build Shopify stores that sell.

Shopify & eCommerce Specialist helping brands turn browsers into buyers through conversion-focused design, technical SEO, and email marketing that works.

Start Your Project View My Work
  • Top Ratedon Upwork
  • 9core services
  • 100%Shopify focus
Portrait of Tee, Shopify & eCommerce Specialist
↑ ConversionCRO-led design
🛒 ShopifyExpert builds
Shopify DesignTheme CustomizationShopify SEOCROGoogle Merchant CenterSocial CommerceKlaviyoSpeed OptimizationShopify DesignTheme CustomizationShopify SEOCROGoogle Merchant CenterSocial CommerceKlaviyoSpeed Optimization
eCommerce Growth Expertise

Everything your store needs to grow, under one roof

A great store isn't just pretty. It's fast, findable, trusted and built to convert. I work across the full growth stack.

◎

Attract

Shopify SEO, Google Shopping and social commerce bring qualified shoppers to your store.

✦

Convert

Product pages, UX and checkout flow tuned with CRO to lift add-to-cart and purchase rates.

⚡

Perform

Speed and mobile optimization so every visit feels instant on any device.

↻

Retain

Klaviyo flows and campaigns that grow repeat purchases and customer lifetime value.

Common Problems

Sound familiar? Let's fix it.

These are the issues I see most often in Shopify businesses, and exactly what I solve.

Traffic but few sales

Visitors arrive but leave without buying. Weak product pages and friction hurt conversion.

→ CRO & product page optimization

Slow, clunky mobile store

Heavy themes and apps slow pages down and frustrate shoppers on phones.

→ Speed & mobile optimization

Not showing up on Google

Poor structure and missing metadata keep products out of search and Shopping results.

→ Shopify SEO & Merchant Center

A dated, untrustworthy look

An outdated design hurts brand perception and costs you customers.

→ Store design & redesign

Email isn't earning revenue

No flows, no segmentation, and generic campaigns leave money on the table.

→ Klaviyo email marketing

Theme can't do what you need

Out-of-the-box themes limit your brand and the features you want.

→ Theme customization
My Services

Specialist services for Shopify brands

01

Shopify Store Design & Redesign

Premium, brand-true stores designed around how your customers shop.

02

Shopify Theme Customization

Custom sections, layouts and features built on top of your theme.

03

Shopify SEO

Technical and on-page SEO to earn lasting organic traffic.

04

Conversion Rate Optimization

Data-informed improvements that turn more visitors into customers.

05

Google Shopping & Merchant Center

Clean product feeds, setup and fixes for visibility on Google.

06

Social Commerce Integration

Connect your catalog to Instagram, Facebook, TikTok and more.

07

Klaviyo Email Marketing

Welcome, cart, post-purchase flows and campaigns that drive revenue.

08

Product Page Optimization

Persuasive layouts, imagery, copy and trust elements that sell.

09

Store Speed & Mobile Optimization

Faster loads and flawless mobile experiences.

Selected Projects

Portfolio highlights

A selection of Shopify and eCommerce work across store design, SEO, conversion optimisation and store support.

Featured projects

Selected highlights

Unique Trends Shopify store homepage
Store Design · SEO · CRM · TikTok Shop

Unique Trends

Store design and eCommerce support, including SEO, CRM and TikTok Shop integration.

View live store ↗
Emonds Line streetwear Shopify store homepage
Store Design · Facebook Shop · Social Media

Emondsline

Shopify store design, Facebook Shop integration, and social media content and posting.

View live store ↗
Plush Necessities Shopify store homepage
UI/UX · Conversion Optimisation

Plush Necessities

UI/UX improvements and conversion-focused optimisation for a luxury robe and slipper store.

View live store ↗
More eCommerce projects

Additional experience

Aqua Morada swimwear Shopify store homepage
Product Page Optimisation

Aqua Morada

Product page improvements for a swimwear and resort fashion brand.

View live store ↗
Dorian's Beauty Supply Shopify store homepage
Product Uploads · Catalogue Management

Dorian's Beauty Supply

Product uploads and catalogue management for a beauty and personal care store.

View live store ↗
Poly and Bark furniture Shopify store homepage
Product Pages · SEO

Poly & Bark

Product page work and SEO support for a furniture and home furnishings retailer.

View live store ↗

Project images are portfolio previews. Services listed reflect my contribution to each store; they do not imply ownership of the brands or responsibility for every part of each website.

Design & Campaign Showcase

A closer look at selected work

Real storefront examples from projects I've contributed to, highlighting design, user experience and brand presentation.

Unique Trends storefront homepage
Store design · SEO · Social commerce

Unique Trends

Storefront presentation and eCommerce improvements, with SEO and social commerce support.

View live store ↗
Emondsline storefront homepage
Store design · Facebook Shop · Social content

Emondsline

Store design and Facebook Shop integration, alongside social media content and posting.

View live store ↗
Plush Necessities storefront homepage
UI/UX · Conversion optimization

Plush Necessities

User experience and conversion-focused improvements to make the shopping journey clearer.

View live store ↗
Service Packages

Simple packages, tailored quotes

Every store is different. Request a quote and I'll scope it to your goals.

Starter

Ideal for new or small stores.

  • Store audit & recommendations
  • Theme setup & branding
  • Basic SEO setup
  • Mobile check
Request a Quote
Most Popular

Growth

For brands ready to scale.

  • Full design or redesign
  • Theme customization
  • SEO & Google Merchant Center
  • CRO & product pages
  • Speed optimization
Request a Quote

Premium

Complete eCommerce growth partnership.

  • Everything in Growth
  • Klaviyo flows & campaigns
  • Social commerce integration
  • Ongoing optimization
Request a Quote
Client Testimonials

What clients say

Feedback from clients I've worked with on Shopify projects.

★★★★★
“Working with Oluwatofunmi on my store's SEO was an excellent decision. She demonstrated deep knowledge of Shopify SEO and delivered outstanding results. Communication was clear, timely, and helpful throughout the project.”
5.0
Upwork ClientShopify SEO Optimization
★★★★★
“Oluwatofunmi did an excellent job resolving my Shopify checkout issue. She quickly identified the root cause, fixed the problem efficiently, and made sure everything was working perfectly again.”
5.0
Upwork ClientShopify Checkout Fix
★★★★★
“Oluwatofunmi fixed the issue with my Shopify hero banner quickly and without affecting the rest of the theme. The banner now displays properly on both desktop and mobile.”
5.0
Upwork ClientShopify Theme Fix
My Working Process

A clear path from idea to launch

  1. 1

    Discover

    We discuss your brand, goals, audience and current challenges.

  2. 2

    Audit & Plan

    I review your store and create a prioritized roadmap and quote.

  3. 3

    Design & Build

    I design and develop with your feedback at each milestone.

  4. 4

    Test & Launch

    Rigorous QA across devices, then a smooth go-live.

  5. 5

    Optimize

    Ongoing improvements to keep growing your results.

Tee smiling in a black blazer
★ Top Rated
Upwork
About Me

Your partner in Shopify growth

I'm Tee, a Top Rated Freelancer on Upwork and a Shopify & eCommerce Specialist with over 4 years of experience helping businesses build and improve their online stores.

I specialise in Shopify store design and redesign, theme customisation, SEO, conversion optimisation, product page improvements, mobile performance, Google Shopping and Merchant Center, Klaviyo email marketing, and social commerce integrations. My approach combines thoughtful design, practical eCommerce strategy and attention to detail to create smoother shopping experiences and stronger foundations for growth.

  • Clear, honest communication
  • Conversion-first design decisions
  • Reliable delivery on time
  • Long-term partnership mindset
Work With Me
Contact

Let's grow your store

Tell me about your project and I'll reply with next steps and a tailored quote.